Big Family Brush-Up

This summer, take on the Big Family Brush-Up!

24th June - 31st August 2019

Why it matters

Our Big Family Brush Up celebrity ambassador, Julia Bradbury, visited the dentist to learn more about good oral healthcare for her family. 

We know that many families could use a helping hand in taking care of their children’s teeth. In fact, in a recent Simplyhealth survey*, almost two thirds of UK parents (64%) said that getting their children to brush for two minutes, twice a day, was a challenge. That’s why we created the Big Family Brush-Up!

From 24th June to the end of August, we're challenging families to really focus on their brushing habits for a four-week period, to ensure your children are brushing thoroughly for two minutes, twice a day. All they need to do is fill in their brushing charts every morning and night for four weeks.

We've got lots of handy tips on this site and in our Little Book of Healthy Smiles information booklet to help your children to brush thoroughly, as well as ideas to make brush time fun! 

Ready to take part?

  1. Download our Little Book of Healthy Smiles – full of brushing tips and dental advice
  2. Download and print a brushing chart for your child
  3. Pick a four-week period between 24th June and August that suits your family to do your Big Family Brush-Up challenge. 
  4. Ensure your child brushes for two minutes twice a day, and fill in their brushing charts every morning and night for four weeks
  5. Have fun brushing!


*Simplyhealth Consumer Oral Health Survey 2019

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About The Big Family Brush-Up

Little Book of Healthy Smiles

Download your copy of our Little Book of Healthy Smiles, full of brushing tips and dental advice to make brushing fun (and thorough!)

Download book

Brushing Chart

Download your brushing chart to help you and your child keep track of their progress.

Download the chart

How to brush your teeth video

Find out how to brush your teeth with our handy video.

Watch now

Celebrity ambassador

Our celebrity ambassador is Julia Bradbury. 

Read her Q&A here

Tackling toddler brushing

Top tips to ensure you're instilling good habits from a young age.

Read more

Tackling 'tween' brushing

Top tips to help your 8-12 year olds brush thoroughly.

Read more

Your child's oral health

Find out how your child's teeth develop from babyhood. 

Tips for parents

Why milk teeth matter

While it's true that milk teeth will fall out, here we look at some of the reasons why it's just as important to protect your little ones' pearly whites against tooth decay.

Find out more

10 children's oral health myths

We've examined some of the most common oral health myths for children to help you make informed decisions.  

Read the list here

Teeth Team

Teeth team

Simplyhealth is proud to support Teeth Team which works to improve the oral health of children in socially deprived communities.


The Annual Report 2017/2018 shows progress of the programme, impact updates, and expert policy analysis.

Watch the Teeth Team's progress
Find out more

Find a dentist

Find a local Denplan provider

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Or contact us online


Questions about Denplan plans?  

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